How GEO differs for ChatGPT, Gemini, and Claude (and what to do about it)
ChatGPT rewards citation-friendly pages and gives you clean referral tracking via UTM source. Gemini runs on the same Search fundamentals you already know, plus snippet eligibility and multimodal readiness. Claude is the pickiest — its dynamic filtering discards fluff before reasoning even starts, so only evidence-dense, technically precise content survives.